Foreign tourists are primarily attracted to Slovenia, because it is considered a “green land” (Slovenia Green); this is also the starting point, providing Loška dolina with the possibility of developing high quality tourism products, through which it keeps up with other tourism markets not only in Europe, but across the globe as well.

The first steps in this direction have been made in terms of developing the project, related to brown bear observation in its habitat. By including a variety of local stakeholders, the project is becoming an important integral tourism product. With NATURE&WILDLIFE project, which is implemented through financial support of ERDF as part of The Cooperation Programme Interreg V-A Slovenia – Croatia 2014 – 2020, the Public Institute Snežnik also joined the programme as one of the seven partners. Together with our achievements we are co-branding a unified, cross-border, Slovenian-Croatian story, called the Wildlife Experience.

The value of the entire project amounts to about a million EUR. Public Institute Snežnik was granted with European funds amounting to a little less than 117.000 EUR.

The first activities started in September 2018 and will be in progress until March 2021. They are divided into several parts, among which the most important two for us are The Development of Cross-Border Tourist Destination by Developing New Infrastructure and Contents and Training and Raising Awareness of Stakeholders. About 15 various workshops are predicted as part of the latter project, both for tourism providers and local residents.

Within the work programme entitled Developing New Infrastructure and Contents five features have been planned: two lookout stations for brown bear observation and two treetop hideouts strategically placed and equipped to provide carefree observation sessions and to experience unspoiled nature. Even during the night.

We are particularly proud of setting up the Nature trail, arranged in the park of the Snežnik Castle, which adds educational content and value to the existing natural and cultural elements of the castle complex. It further encourages experiential learning and use of various senses.

In addition to other numerous project activities our primary aim is to encourage the local community to become integrated in the development of tourism products, related to natural endowments in Loška dolina. 

You can read more about the project activities on the and on the Public Institute Snežnik Facebook profile.

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